First introduced at WWDC with the announcement of iOS 14, Apple has finally started rolling out a new privacy feature that will prevent apps from tracking users across services and apps. This will prevent apps and ad programs from serving personalized ads which is generally why apps track users across different services. However, if you find it irritating to always deny this permission to apps, you can outright set iOS 14 to not allow apps to track you across services and disable the ‘Allow Apps to Request to Track’ pop-up as well.
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